Unlock Sustainable Growth
Scale Your DTC Brand
beyond $10k/mo spend
We partner with established DTC brands to build end-to-end Meta Ads strategies that drive consistent revenue, optimize customer lifetime value, and secure long-term profitability, not just fleeting ROAS
I want to give a huge thank you to Nicolai & Noah for their incredible dedication and professionalism as Ads Managers for my online store. Over the past 6+ months, they have consistently gone above and beyond, not only managing our ad campaigns with precision but also continuously optimizing them for better performance.
What truly sets them apart is their ability to lower ad spend while significantly increasing sales, a balance that every business owner looks for, but few actually achieve. Their strategic mindset, data-driven decisions, and constant communication made a real and measurable impact on my store’s growth.
I genuinely enjoy working with them and highly recommend Nicolai & Noah to anyone looking for reliable, results-focused ads managers. I’m excited to continue working together and achieving even higher results moving forward.
Bachar Kabbani
Founder, Nordic Snooze
We have worked with the agency for a period on our Meta Ads for Carciami, and it has been a really positive experience. As a growing shoe brand focused on comfortable loafers, it has been important for us to find someone who understands both the product and target audience – and they do.
They are structured, proactive and continuously optimizing, and we have received really good feedback in the form of stronger performance and better structure in our advertising. You can clearly tell that they care about the results.
I can warmly recommend them to others who want serious and effective management of their Meta Ads.
Emil Müller
Founder, Carciami
I must admit that this is some of the most thoughtful and insightful feedback we have ever gotten on our products from an agency partner, and I REALLY appreciate that! This is now letting us get clarity over our messaging, and also hone in on products that are naturally already selling well, allowing us to dial in on a winning product/message/pricing winning combo.
Thank you very much - looking forward to what's ahead.
Charlene Li
Founder, EATABLE
We are a Swedish enterprise and have been collaborating with Lyco Media, a Danish digital marketing company, for our campaigns in Denmark. Their expertise in Facebook marketing and Google Ads has exceeded our expectations.
Lyco Media has invested considerable time refining its approach to our Facebook campaigns, leveraging its extensive experience and the data collected throughout the process. This has resulted in campaigns that are efficient, well-balanced, and thoughtfully designed to fully utilize the platforms' capabilities.
What stands out is their ability to precisely adapt the ads to our target audience. Their methodical working approach ensures that every detail is aligned with our goals, leading to measurable results.
We want to recommend them to anyone who wishes to expand and sell efficiently in digital media. It has been valuable to tap into their wealth of knowledge to reach the Danish market. I would also like to salute the whole team for supporting our company and setting up our elaborate tracking and follow-up procedure to evaluate which marketing strategy performs the best.
We highly recommend Lyco Media for any company looking to enhance its digital marketing efforts with a professional and dedicated partner. They are highly experienced and can work internationally.
Johan Kuikka
Founder, Trionic
We've been working with Noah & Nicolai for the past year, they work with us on multiple ad accounts. Their knowledge and expertise of advertising has helped us scale a number of our ad accounts since working together. They have broader insights into advertising, not just reading numbers in an ad account, but they really understand the psychology of advertising and what gets someone to buy, from the message and creative. This has really helped us develop strategies that we can scale. Their communication is excellent.
I would highly recommend Noah & Nicolai if you are looking for a team you can fully trust to get the best results out of an account.
Paudie Nolan
Founder, Bearhouse Media
Been working with Nicolai & Noah for the last few months now on some growth projects for DTC brands and we've worked very well together. They are hard working boys who keep up to speed with this ever changing industry. Good problem solvers which is important in our space. Great communicators too which is highly important when working remotely. Good honest people to work with. I'm looking forward to working with them further or things this year.
Sean Byrne
Founder, Byrne Media
Fantastic service and high quality. Lyco Media delivers every time and is always ready with good advice.
Øzkan Filikci
Owner, olelo
We take full ownership of your Meta advertising – from creative strategy and media buying to optimization and analytics. Think of us as an extension of your in-house team, deeply invested in your profitable, full-funnel scaling.
Full-Funnel Creative & Offer Architecture
Your ads are the storefront of your brand. We design and continuously iterate on a full-funnel creative and offer strategy that captures attention, nurtures interest, and drives conversion. Our creative stretegy is built for performance across every stage of the customer journey on Meta platforms.
Strategic Media Buying for Profit Maximization
We go beyond simple bid management. Our media buying strategies are engineered to maximize your net profit, not just top-line revenue or vanity metrics. We meticulously manage your Meta Ads budget to acquire high-value customers, optimize for LTV, and ensure every dollar spent contributes directly to your business’s financial health.
Creative Testing & Iteration at Scale
Complacency is the enemy of sustained growth. We implement a data-driven framework for creative testing and iteration. Our process identifies winning ad concepts quickly, scales them efficiently, and continuously refreshes your creative library to maintain peak performance and prevent diminishing returns on your Meta Ads investment.
Data Analytics & Attribution
Profitability requires deep insights. We implement analytics and custom attribution models to provide a clear understanding of your Meta Ads performance. We track key metrics like LTV, CAC, and profit margins, giving you transparent, actionable data to make informed business decisions and scale with confidence.
Our Proven Blueprint for
profitable meta ads
Audit & Strategy
We start with a deep dive into your current setup:
Full ad account audit (what's working, what's leaking revenue)
Full customer avatar mapping
Identify hero offer for profitability and scale
Identify winning angles and build new ones
Then we build a prioritised roadmap based on what will move the needle fastest.
Build & Implement
Month 1 is about getting the fundamentals right
Rebuild or optimise current setup
Establish content strategy
Design and deploy new ads
Set up proper iteration and reporting
Everything is built with testing and iteration in mind from day one.
Optimise & Scale
Once foundations are in place, we focus on compounding improvements
Scale winning ads and introduce possible additions
Build out creative diversity for Andromeda efficiency
Zero-party data collection for learning
Coordinate with Google Ads and Email for maximum profits
This is where ads becomes a genuine growth lever
Reporting & Communication
Throughout the engagement, we maintain consistent communication and performance tracking
Weekly campaign execution and review
Monthly performance reports
Daily correspondance (you're not waiting days for answers)
Regular strategy calls to align on priorities and next steps
You always know what's happening, what's working, and what's next.
Full Funnel Creatives
awareness based strategy
We manage your entire sales funnel through a structured awareness-based strategy, meeting each customer exactly where they are in their journey.
Most brands skip 2–3 funnel stages when communicating with their audience - creating massive gaps in their digital execution and leaving revenue on the table.
Unaware
The audience has no knowledge of you, your problem space, or that a solution even exists. We build demand from scratch with creative that stops the scroll and sparks curiosity.
Problem Aware
The customer knows they have a problem but isn't yet aware of the solution or the product that solves it. We bridge that gap with targeted creative that frames your brand as the answer.
Solution Aware
The customer knows what they need but hasn't entered research mode yet. We position your brand as the obvious choice before competitors even enter the conversation.
Product Aware
Customers know your product exists but haven't converted. We deploy psychological persuasion to make the case for why your product beats everything else on the market.
Most Aware
The customer is now a paying buyer. Our goal is to deliver an exceptional post-purchase experience, building loyal repeat customers who become your brand's ambassadors.
Order Your
free growth analysis
Who are we?
meet the team
Partner
Noah Manscher
Partner
Nicolai Max
Head of Content
Lukas Mouritzen
Questions?
Everything you need to know about our process, pricing, and partnership approach.
